Digital Marketing for Nonprofits

M+R Benchmarks has nonprofits receiving 37 percent of annual online revenue in December. A campaign assembled in mid-December is competing for the biggest month with the least preparation.
Donation friction is invisible on a desktop and expensive on a phone. Count the taps and required fields on your own page, on data, not wifi.
Specific, verifiable impact beats mission language. Numbers served, cost per outcome, and one real story told properly.

What keeps the phone quiet

Why nonprofit marketing raises less than it should.

Built entirely for the donor

The homepage asks for a gift three times. Somebody in trouble, on a phone at night, wants to know if they qualify, what it costs, and whether anyone will know they asked. There is no page that answers that.

Year-end starts in December

The appeal letter is written the second week of December. The email list has not heard from you since spring. The donation page still asks for a mailing address on a phone. The biggest month is half over.

Nobody follows up

A first-time donor gives $50 in December. They get an automated receipt and nothing else for eleven months. The next ask arrives as a stranger, and most first-time donors never give twice.

Billy ZacharyNonprofit founder · Google review, 2020

What you get

Built to book the job.

A year-end plan that starts in early fall

Segments, send dates, the story, and the match if you have one, planned in September so December is execution rather than invention.

Four program pages a month, guaranteed

Written for the person who needs help and the reviewer checking you before a grant. Eligibility, cost, what happens next, and outcomes with numbers.

A donation page tested on a phone

Fewer fields, one-tap amounts, recurring as the default option, and a thank-you that actually arrives. Tested on data, not office wifi.

Donor follow-up that runs itself

Every gift and inquiry gets a text or email back within seconds, and every contact sits in one pipeline your director can see. Part of Grow

Google profile and reviews

Your Google Business Profile current, categories and hours right, and a review request after every event or completed service so grant reviewers and donors find something recent.

The website underneath

If the site cannot take a gift in under a minute on a phone, or a volunteer cannot post an event without help, we fix that first. See the nonprofit website page →

Work we shipped

Cajun Navy 2016 Website Project

See the project →

Tell us about the organization.

Get my nonprofit plan Call (225) 505-3834

How it works

Scope in writing. Fixed timeline. Yours when it’s done.

01
15-minute call
What the programs are, where last year’s revenue came from, and who updates the site now.
02
Walk both paths
We try to give on a phone and try to ask for help on a phone. You get a straight read even if you do not hire us.
03
Scope in writing
We do a lot of nonprofit work pro bono, and most projects are at our normal or reduced rates. You get the plan and the scope in writing before anything starts.
04
Run and report
Pages go up, the list grows, the year-end plan is on the calendar, and the board sees results monthly.

400+ clients served

Trusted by the businesses we build for.

Pause logos

Proof beats promises

The Legion Fund: New Website Development

The Legion Fund is a non-profit organization that provides assistance to veterans and members of the 5th Special Forces Group (Airborne), an elite Green Beret u

1031 Consortium Nonprofit’s Website Update

BlakSheep Creative has launched a new website for 1031 Consortium, a nonprofit in Baton Rouge, LA. The new site features improved navigation and an easier user

Afya Foundation 10th Anniversary Celebration Event Video

This nonprofit video gives insight into the organization’s campaign, their mission, and their history. But more importantly, it does a great job of inspiring su

Google reviews

What clients actually said.

Real Google reviews, five stars, with the year each was left.

Scroll for more →

“Blaksheep Creative was such a pleasure to work with. Great service and even better results!”
Casey HardyGoogle review, 2026
“Best service around!!”
Inkya TattoosGoogle review, 2026
“Black sheep creative created me a website that is fully functional and looks amazing! They were quick and worked with me effectively in order to create the website that I always envisioned for my company!”
Nik SanchezGoogle review, 2026
“Exceptional service from an exceptional group!”
Zach SonnierGoogle review, 2026
“Mr clint is an amazing guy who is extremely professional and responsive, when it comes to the service he provides. His website building and promoting skills are top tier.”
nicholas mcdowellGoogle review, 2026
“We had a great experience working with BlakSheep Creative! Clint was professional, responsive, and easy to work with throughout the entire process. He was always willing to help and made sure everything was taken care of. We truly appreciate his work and would definitely recommend BlakSheep Creative to anyone looking for a great website company!”
alejandra serranoGoogle review, 2026
“Clint took my company's project much further than I ever expected. His tech experience was fantastic, but even more than that, he guided me in directions I hadn't anticipated. We hadn't planned on some of the changes he suggested, but he made it all bigger, better and bolder.”
Christy GilfourGoogle review, 2026
“Clint and the team at Blaksheep have truly exceeded our expectations. From day one, the communication was clear, prompt, and professional. We were never left guessing where things stood. The work they've done on our website and social media presence has been outstanding.it looks great, functions seamlessly, and really captures the essence of our brand. We're so grateful to have found a team that combines creative talent with such reliability and responsiveness. We're genuinely excited to continue growing with Blaksheep and can't recommend them highly enough!"”
Brandon CurryGoogle review, 2026

Fixed quote in writing, before any work starts.

Get my nonprofit plan Call (225) 505-3834

How you can buy it

By the project, or one monthly plan.

By the project

One job, scoped and priced in writing before work starts: a website, a profile cleanup, a link campaign, a press release. You pay for the work, and everything we build is yours.

The monthly plan

$500 a month · 12-month plan, website build fee waived

Get found

Your website, built, hosted and maintained
Google Business Profile optimization, with 3 posts a week
Local SEO: on-page work, technical fixes and schema
Keyword research, and rank tracking on up to 100 keywords
75+ citations on Google, Bing, Apple Maps and directories
AI search visibility, so assistants can name you

Get trusted

4 SEO articles a month, guaranteed
6 guest-post backlinks a month from relevant sites
1 press release a month, written and distributed
Review requests after every job, and a reply to every review
Social media posting on 3 platforms

Stay in the loop

A monthly report on rankings, traffic and leads
A monthly strategy call, direct with the people doing the work
You own the site, domain and content

Pay-per-click ads are managed separately, and ad spend stays in your own account.

Text-back on every missed call, automatic follow-up and call tracking come with Grow, our platform. See Grow.

If the price is what stands between you and getting started, tell us your story. Pennies on the dollar when we can.

Why nonprofits work with us

Veteran-owned, in Denham Springs since 2000.
Normal or reduced rates for nonprofits, and a lot of pro bono work. Scope and price in writing before we start.
You talk to the people who do the work.
How we work with nonprofits, on one page.
Rather pay monthly? Grow for nonprofits & ngos: the website, CRM and follow-up in one plan.
A free 15-minute discovery call to start.
Leave this place better than we found it. Tell us your story. We listen before we decide what is possible.

The short answer

Digital marketing for nonprofits has two jobs: reach people considering a gift, and reach people who need the program. Most nonprofits build everything for the donor. We plan year-end giving from early fall, fix the donation page on a phone, write program pages that answer whether someone qualifies and what it costs, keep Google Business Profile and reviews current, and send a monthly report the board reads in five minutes.

Common questions about digital marketing for nonprofits & ngos

Should the marketing be for donors or for the people we serve?

Both, on separate paths. Most nonprofit sites are built almost entirely for donors, which is understandable because donors fund everything. The cost is that people who need your programs often cannot work out how to ask, and that is a mission failure rather than a marketing one. We build for both.

When should we start on year-end giving?

Early fall. M+R Benchmarks has nonprofits receiving 37 percent of annual online revenue in December, with the final day alone at 4 percent. A campaign assembled in mid-December is competing for the largest month of the year with the least preparation. We put the plan on the calendar in September.

How much does nonprofit marketing cost?

The marketing plan is $500 a month for 12 months and covers the site, articles or program pages, social posting, citations, and a monthly report. When the full price would stop a good organization, we reduce it, and some work we do pro bono. Ad spend, if we recommend ads, is separate and stays in your account.

Does any of this help with grants?

Yes, indirectly and more than people expect. Reviewers look up organizations before funding them. A current, credible site with clear programs, visible outcomes, and recent reviews supports the application. A neglected one raises quiet doubts. Program pages with numbers are written for that reviewer as much as for anyone.

We have no communications staff. Is this sustainable?

It has to be, or it will not last. We build so a director or a volunteer can post an update, add an event, or change a program detail without help, and the follow-up runs automatically. Anything harder than that gets abandoned within a year, so we do not build it.

Do you work with nonprofits outside Louisiana?

Yes, anywhere in the United States. We are based in Denham Springs, Louisiana, and we have worked with organizations serving veterans, first responders, and families in crisis. The work is the same anywhere; what changes is the local profile and the community you are reaching.