Category: Marketing
Looking for marketing advice? Check out our library of articles to jump-start your next campaign.
Why Should Small Businesses Market?
Marketing is essential for any small business wanting to increase visibility, attract new customers, and generate more sales. A successful marketing campaign will help businesses build relationships with their target audience, create a positive brand image and drive leads to their website or store.
Why Is Marketing Different For Small Businesses?

Small businesses face unique marketing challenges that larger companies do not. Small businesses typically have smaller budgets and fewer resources, meaning they must be creative and strategic with their campaigns to get the most out of them. Additionally, small businesses often lack visibility compared to larger companies, so they must come up with creative ways to reach their target audience.
Please read our blog posts on small business marketing to learn more about creating successful campaigns and optimizing your existing strategies.
By following our advice, businesses can create effective marketing campaigns that will reach their target audiences and help them achieve the maximum return on investment. Additionally, small businesses can save time and money by implementing cost-effective tactics such as content marketing or social media advertising.

So You’ve Started an Agency and Sell Websites… Should You Really Be Selling SEO?
A Friendly Reality Check: Crafting eye-catching websites and offering SEO services are two entirely different skill sets, and it’s crucial to know where you truly

Maximize ROI: Optimize Your Website Before Investing in Google Ads
Learn why optimizing your website first ensures better ROI with Google Ads and how BlakSheep Creative can help you grow your business.

Find Us Online: The Importance of a Citations Page
Dominate local search with a “Find Us Online” page! Learn how this citation-boosting strategy improves your online visibility and drives more traffic to your website.

Digital Detox: Embracing Offline Strategies for Community Engagement
Discover the transformative power of offline engagement strategies in building community connections and strengthening brand loyalty through real-world examples.

Agency Owners: Why Working for Exposure Never Works
In this article, we’ll discuss why working for exposure never works and how you can turn your attention from doing work for free or little pay to building a profitable marketing business.

Business Networking: Does it Work, or is it just a Buzz Word?
Wondering if business networking is really worth your time? In this article, we explore the pros and cons of business networking and give you some tips on how to make the most of it.

Why You Shouldn’t Cut Your Marketing Budget During This Recession
Read this article to find out why it's a bad idea to cut your marketing budget. We'll give you tips on how to get the most bang for your buck, no matter what financial situation you're in right now!

What Marketers Can Learn From Johnny Depp
Even if you're not in the market for a pirate accent, there are still some great lessons to be learned from the Johnny Depp trial. Check out these 7 lessons marketers can learn from Johnny.

Emotional Marketing: Why You Should Use it
What is emotional marketing and how should it be used? We’ll explain what this trend is and how you can use it in your marketing campaigns.

What is FOMO, and Does it Really Work?
Find out the definition of FOMO marketing and how you can use it to boost your business today.