White Label Web Design & Development Services

Basically, a white label product or service is a product that one company creates, and it is rebranded and resold by other companies legally as their own product or service.  

Consider this real-life example:

According to bumper to bumper radio, “there are three major automotive starting flooded battery manufacturers in the United States. There are four absorbed glass-mat (AGM) starting battery manufacturers and there are four flooded deep cycle battery/major deep cycle battery manufacturers in the United States.”

Now think about it.

If you go to any local auto parts store or big box store that sells car batteries, you’d be hard-pressed to find no less than a dozen brands of batteries on their shelves.  This is white labeling in the flesh.  Those 11 manufacturers mentioned above white label their products for other companies to brand as their own.

Outsourcing web design and graphics projects are no different.

Now let’s talk about white labeling as it pertains to building websites.

We’re sure you’ve probably already guessed it. Still, white label web design is a service for design or marketing agencies to outsource work when their in-house developers (if they have any) are too busy with other projects, or the company would rather not invest the time and energy in creating websites.

While some website owners take the route of creating their websites and graphics from scratch, others are too busy with other aspects of their business to create a design.  These folks need help from outside sources or someone to handle their web branding for them. 

Enlisting a white-label team for your web design gives you all of the benefits of a larger web design agency without all of the headaches.  You essentially have project managers, developers, and designers working for you remotely.  Here are a few of the benefits you receive by enlisting BlakSheep Creative as your white label partner:

More free time to focus on your business

You can focus on your other marketing services or day-to-day business matters, knowing that our expert designers and developers are on the job and working for YOU.

You can take on more customers.

Don’t turn away business because you’re too busy to fulfill it.  We’ve got you covered.

More services to offer your clients.

You can easily add website design and development to your services offered without buying costly equipment and/or personnel.

You take all of the credit.

White label means your label. Your clients will sing your praises, not ours. Our team works quietly in the background as part of your team. 

Mo money, mo money, mo money

Whether expanding your services or taking on more clients, white labeling allows your company to take on more work, which means more sales.

You save money

Our white-label service is a cost-effective way for you to provide your clients with high-quality WordPress websites (although we aren’t limited to just WordPress) at a price that’s substantially lower than hiring an in-house development team.

Yes. We build white label online stores on WooCommerce and Shopify, including product setup, payment and shipping configuration, and the checkout work that decides how many carts actually convert.

Your client sees your brand from first mockup to launch. You get the source files, and we stay in the background. If the store needs ongoing product loading or seasonal updates, we can handle that under your name too.

Yes, and most of our white label partners are. The work runs on email, shared documents, and scheduled calls, so your location does not change the process or the price.

We are based in the United States, which keeps time zones workable and communication direct. There is no overnight handoff to a team you cannot reach when a client changes their mind on a Friday afternoon.

You stay the point of contact. We take your brief, build to your spec, and hand back files under your brand with no reference to us anywhere in the product.

If you want us on a client call, we join as your team. If you would rather we never appear, that works too. Plenty of our partners have never told a client we exist, and that is the point.

Scope drives it. A standard brochure site usually runs a few weeks, and a store takes longer because there is more to configure and test.

In practice the schedule is set less by development than by how quickly content and approvals come back. We give you a fixed timeline before work starts so you can quote your client a date you can actually hold.

White label web design covers the look and feel: layout, brand application, page structure and the visual system your client signs off on. White label web development is the build behind it: templates, custom functionality, integrations, forms and the performance work that keeps the site fast.

Most agencies need both, and we do both under one partner. If you only need the development half because your team already handles design, we will build straight from your files.

We quote per project rather than publishing a rate card, because a five page brochure build and a multi template site with custom functionality are not the same work. You get a fixed price before anything starts, so you can mark it up and quote your client with your own margin already in it.

There is no retainer and no minimum volume. Send one project a year or one a month.

Yes. Some partners send us one off builds, and others use us as their standing production team with a set number of projects each month. Both work.

Everything ships under your brand either way. Your client never sees our name, and we never contact them directly unless you ask us to join a call as your team.