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Busy Bees Case Study: Search Impressions Up 2.7x in a Year

By Clint Sanchez · Published · Updated · 2 min read

BlakSheep Creative featured graphic: Busy Bees Case Study: Search Impressions Up 2.7x in a Year

Quick answer

Between October 3, 2025 and October 2, 2026, the Busy Bees Concierge & Home Services website drew 2,848 clicks and 218,938 impressions from Google search at an average position of 20.7. 1,732 searches that do not include the company name rank on page one, and 544 rank in the top three.

Key takeaways

  • 2,848 clicks and 218,938 impressions from Google search between October 3, 2025 and October 2, 2026.
  • 1,732 non-branded searches rank on page one, and 544 rank in the top three.
  • Monthly clicks ran from 122 to 305, with the high point in June 2026.
  • "garage organizing service" ranks at an average position of 7.1.
  • The top page by clicks, the home page, brought 1,427 clicks.

Busy Bees Concierge & Home Services provides organizing, moving help and estate services across the country. Its customers are often families handling a move or an estate during a hard season, and they need to find help quickly.

We rebuilt the website in 2025 for speed and clarity, then built out pages for each service and city. This is what search looked like over the last twelve months.

What We Built

The previous site was slow and hard to get around. The rebuild put every service on its own page with a clear way to book, and added city pages for the markets Busy Bees works in, so a family in Sedona or Phoenix finds a page about their city instead of a national brochure.

Busy Bees Concierge & Home Services website shown on desktop, tablet and phone
The Busy Bees Concierge & Home Services website.

“BlakSheep Creative completely transformed our website. It now reflects the care we put into every project, and our clients are noticing!”

Cheryl Frager, Co-Owner, Busy Bees Concierge & Home Services

Search Results: 2,848 Clicks

From October 3, 2025 through October 2, 2026, the site appeared in Google results 218,938 times and was clicked 2,848 times. That is a click-through rate of 1.3% at an average position of 20.7.

Google Search Console performance chart for makeasmoothmove.com showing total clicks and total impressions over time
Google Search Console, makeasmoothmove.com: clicks and impressions.
Month Impressions Clicks
October 2025 9,236 166
November 2025 9,680 122
December 2025 11,396 150
January 2026 12,764 200
February 2026 12,981 248
March 2026 14,739 224
April 2026 16,806 268
May 2026 28,479 301
June 2026 26,654 305
July 2026 24,574 302
August 2026 24,862 264
September 2026 24,897 274

The Searches That Bring Customers

Google reported 4,805 different searches for this site that do not include the company name. 1,732 of them rank on page one and 544 rank in the top three.

Search Average position Impressions Clicks
garage organizing service 7.1 699 10
estate sales sedona 11.8 433 5
sedona estate sales 13.2 178 4
estate sales gilbert az 12.1 683 3
estate sales casa grande 10.8 418 2
estate sales scottsdale 11.3 343 2
garage organizer service 21.2 821 4
home organization services 33.0 2,348 3

The Pages Doing the Work

Page Impressions Clicks
Home page 33,065 1,427
Estate sales listings 5,078 254
Estate sale services 10,395 135
Estate sale services in Sedona 2,225 52
Moving help for seniors in Phoenix 7,058 50

What Other Businesses Can Take From This

A multi-city service company wins search one city at a time. Busy Bees ranks at position 7.1 for "garage organizing service" and on the first two pages for estate sales in Sedona, Gilbert, Casa Grande and Scottsdale.

Monthly clicks rose from 166 to 274 over the year, and monthly impressions nearly tripled. The city pages are doing what they were built to do.

The project itself is in our portfolio: Busy Bees Concierge & Home Services website project. If you want the same kind of result, start with our website design for service businesses, or see how we approach search engine optimization.

About the author

Clint Sanchez, founder of BlakSheep Creative

Clint Sanchez

Founder & Lead Developer · Denham Springs, LA

Clint has built and marketed websites for 26 years, since founding BlakSheep Creative in 2000. He is also a 29-year firefighter and a 23-year member of IAFF Local 557, which is where the bias toward plain answers over sales copy comes from.

  • Veteran-owned
  • Firefighter-owned
  • IAFF Local 557

More about ClintLinkedIn ↗(225) 505-3834

Common questions about web design & development

How does a multi-city service business rank locally?
With a real page for each service in each city. Busy Bees has hundreds of pages earning search impressions, and 1,732 non-branded searches on page one.
How much did search visibility grow?
Monthly impressions went from 9,236 in October 2025 to 24,897 in September 2026.
What do customers search for?
Specific services in specific places, such as estate sales in Sedona or moving help for seniors in Phoenix.

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