Pay Per Click
Auto Repair Advertising That Puts Cars in the Bay.
The ad budget ran all weekend while the bays sat dark, buying clicks from people looking up how to fix it themselves. The drivers who did need a mechanic landed on a home page that never mentioned their problem. We build auto repair advertising around the jobs you want and a page that books them.
- Google Ads and Local Services Ads are the usual paid channels for a repair shop. Google Ads bill per click on the keywords you choose. Local Services Ads bill per lead and go through Google’s screening before they run.
- Brakes, AC, diagnostics and transmission work are searched differently and worth different amounts to the shop. Each job you want more of gets its own campaign, ads and landing page.
- A lot of car searches come from people who plan to do the work themselves or are pricing parts. Negative keywords keep that spend out of the account.
- An ad that runs while nobody can answer the phone pays for a call that rings out. Ad schedules and a missed-call text-back keep paid calls from going to waste.
What keeps the phone quiet
Why auto repair ad budgets buy clicks instead of repair orders.
Paying for do-it-yourself searches
Broad keywords matched every search with a car part in it, so the budget went to people watching repair videos and pricing parts online. The report showed plenty of clicks and the bays stayed half empty.
One ad for the whole shop
A driver with a squealing brake and a driver whose AC quit both saw the same ad that said full service auto repair, and both landed on the home page. Neither found their problem, and both kept scrolling.
Ads running when nobody answers
Calls came in on a Sunday or at six in the evening, after the doors were locked, and rang out. The click was paid for and the driver called the shop that picked up, or the one that texted back.
“Blaksheep picked up an unfinished project for us mid-stream and was able to turn it around and see to completion. They made multiple design changes and gave us a great end result.”
What you get
Built to book the job.
Campaigns by repair
Brakes, AC, diagnostics, transmission, maintenance and the other work you want more of each get their own keywords and ads, with budget weighted toward the jobs that pay and fill the schedule.
Targeting by the area you serve
Location targeting drawn around where your customers actually drive in from, with makes you specialize in added to keywords when that is how your best customers search.
Negatives that block parts shoppers
A negative keyword list for do-it-yourself, parts, manuals, salvage and job seeker searches, built before launch and expanded from the search terms report as the campaigns run.
Local Services Ads where they fit
Where Google offers Local Services Ads for auto repair in your area, we handle the setup and screening, keep the profile and reviews behind them in order, and dispute leads that do not qualify.
A landing page that matches the ad
One page per campaign about that repair, with real photos of your shop, your hours and warranty, and a short service request form asking for year, make, model and what the car is doing. Auto repair shop websites
Text-back while you are under a car
The person who answers the phone is often the one working a repair. With Grow, a caller who cannot get through gets a text within seconds, so the call you paid for still turns into a booked job. Grow for auto repair shops
Tracking to the repair order, in your account
Calls, service requests and booked jobs tracked back to the keyword and campaign. The account is built under your name and billing, so it and its history stay with the shop.
Work we shipped
Karport Kustoms Website Design Project
See the project →
Want this priced for your business?
How it works
Fixed quote. Fixed timeline. Yours when it’s done.
- 01
15-minute call
The repairs you want more of, the makes you work on, your hours, what a typical job is worth to the shop and what you have spent on ads before.
- 02
Research
What drivers search around your shop, which terms carry buying intent, which searches to exclude, whether Local Services Ads are offered for auto repair where you are, and whether ads make sense yet.
- 03
Price in writing
Management month to month. Ad spend stays in your account.
- 04
Launch, track, adjust
Tracking live before the first ad runs. Search terms reviewed and negatives added as the data comes in, with a monthly readout of what each booked repair cost.
400+ clients served
Trusted by the businesses we build for.
Proof beats promises
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Google reviews
What clients actually said.
Real Google reviews, five stars, with the year each was left.
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“Blaksheep Creative was such a pleasure to work with. Great service and even better results!”
Casey HardyGoogle review, 2026 “Best service around!!”
Inkya TattoosGoogle review, 2026 “Black sheep creative created me a website that is fully functional and looks amazing! They were quick and worked with me effectively in order to create the website that I always envisioned for my company!”
Nik SanchezGoogle review, 2026 “Exceptional service from an exceptional group!”
Zach SonnierGoogle review, 2026 “Mr clint is an amazing guy who is extremely professional and responsive, when it comes to the service he provides. His website building and promoting skills are top tier.”
nicholas mcdowellGoogle review, 2026 “We had a great experience working with BlakSheep Creative! Clint was professional, responsive, and easy to work with throughout the entire process. He was always willing to help and made sure everything was taken care of. We truly appreciate his work and would definitely recommend BlakSheep Creative to anyone looking for a great website company!”
alejandra serranoGoogle review, 2026 “Clint took my company's project much further than I ever expected. His tech experience was fantastic, but even more than that, he guided me in directions I hadn't anticipated. We hadn't planned on some of the changes he suggested, but he made it all bigger, better and bolder.”
Christy GilfourGoogle review, 2026 “Clint and the team at Blaksheep have truly exceeded our expectations. From day one, the communication was clear, prompt, and professional. We were never left guessing where things stood. The work they've done on our website and social media presence has been outstanding.it looks great, functions seamlessly, and really captures the essence of our brand. We're so grateful to have found a team that combines creative talent with such reliability and responsiveness. We're genuinely excited to continue growing with Blaksheep and can't recommend them highly enough!"”
Brandon CurryGoogle review, 2026
Fixed quote in writing, before any work starts.
Why businesses hire us
- Veteran-owned, in Denham Springs since 2000.
- Fixed quote before we start. No hourly surprises.
- You talk to the people who do the work.
- Rather pay monthly? Grow for auto repair shops: the website, CRM and follow-up in one plan.
- Published pricing and a free 15-minute discovery call.
- Tight budget? Tell us your story. We listen before we decide what is possible.
The short answer
Auto repair advertising works when it is as specific as the repair: Google Ads split by job so brakes, AC and diagnostics each get their own ads, aimed at the area your customers drive in from, scheduled for the hours someone can answer, with negative keywords that block parts shoppers and do-it-yourself searches. Local Services Ads, where Google offers them, add pay-per-lead placement. Management month to month; ad spend stays yours.
