Generative Engine Optimization

7 articles

Latest

How to Tell If AI Is Recommending Your Business (and Track It)

Ask ChatGPT, Gemini, and Perplexity what a customer would, record if you appear and how you are described, and recheck monthly. What to track and fix.

5 min read · updated 2026-09-04

Why Conflicting Info Online Kills Your AI Recommendations

4 min read

How to Get Your Business Cited by Perplexity and Gemini

4 min read

Digital PR for AI: The Off-Site Signals That Make AI Trust You

AI recommends brands it trusts, and most of that trust is built off your site. How digital PR earns the reviews, press, listings, and citations AI reads.

5 min read · updated 2026-09-04

Entity Optimization: How to Make AI Recognize Your Business

Entity optimization makes an AI recognize your business as one clearly defined thing it can verify and recommend. What an entity is and how to build one.

5 min read · updated 2026-09-04

GEO vs. AEO vs. SEO: What’s the Difference and Which Do You Need?

SEO earns rankings, AEO earns the answer box and voice results, and GEO earns the AI recommendation. How they compare and which layer to build first.

5 min read · updated 2026-09-04