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BlakSheep Creative

Web Design & Development

Flooring Website Design That Books the In-Home Measure.

Before a homeowner visits any showroom, they have already looked at three flooring sites on the couch. Yours shows a stock photo of a wood plank and a phone number. The store with real kitchens, real tile and a measure request gets the visit. We build flooring sites that earn that appointment.

  • Hardwood, luxury vinyl plank, tile, carpet and refinishing are separate searches with separate buyers. One flooring page ranks for none of them.
  • Homeowners shop with their eyes. Finished rooms sorted by material and room do more selling than any paragraph about quality.
  • Most buyers collect several estimates. The store that makes booking the in-home measure easiest gets measured first, and often gets the job.
  • Big box stores win on reach, not on proof. A site that shows your installers, your showroom and your own jobs gives buyers a reason to call you instead.

What keeps the phone quiet

Why most flooring websites send buyers to the big box store.

Manufacturer photos, not your floors

The gallery is the same staged rooms every dealer of that brand uses. A buyer cannot tell what your crews have actually installed, so the site looks like any other store with the same samples on the wall.

One page called Flooring

Hardwood, LVP, tile, carpet and sanding and refinishing all share one heading and a list. Someone searching for tile installation or hardwood refinishing finds a competitor who wrote a page about exactly that job.

No easy way to ask for a measure

The only path is a phone call during showroom hours, and the people who answer are with customers or out measuring. A buyer browsing at night wants to send the rooms and the material and get a time back.

“Clint was incredible to work with! He was everything you need - quick to communicate from beginning to end, professional, flexible when I had questions and asked for extra options, and SO fast on his turnaround time. I would recommend Blaksheep Creative to everyone!”

BreAnne Baker FryeGoogle review, 2025

What you get

Built to book the measure.

A page for each material

Hardwood, luxury vinyl plank, laminate, tile, carpet and refinishing, or whatever you really sell and install. Each page says who it suits, how it holds up to kids, pets and water, and how your install works.

Finished rooms sorted by material

Your own install photos grouped by material and room, kitchens with kitchens and stairs with stairs, with one line about each job. Staged brand photos stay on the brand pages, labeled as what they are.

The brands you carry

The product lines on your showroom floor, named on the pages where buyers compare them, with what each line is good at. Lines you can order but rarely sell go in a plain list.

A measure request on every page

Rooms, rough size, the material they are leaning toward and a preferred day, entered in a few taps. You see the job before you drive out, and the buyer knows the request landed.

The showroom, stated plainly

Showroom hours, whether samples go home with the buyer, what the in-home measure costs or whether it is free, and how scheduling works, said once and the same everywhere. Nothing promised that the store does not do.

Estimate follow up with Grow

Grow waives the build fee and adds missed call text back while the crew is installing, in-home measure booking, reminders before the visit and follow up on every estimate until the buyer picks, on one monthly plan. Grow for flooring companies

Found for each material in search

A site built this way is ready for ranking work: material pages, room pages and towns you install in, written from your own jobs. Flooring company SEO

Work we shipped

S&J Flooring Contractor Logo Design

See the project →

Want this priced for your business?

How it works

Fixed quote. Fixed timeline. Yours when it’s done.

  1. 01

    15-minute call

    The materials you sell most, the brands on your floor, how measures get booked today and the jobs you want more of.

  2. 02

    Fixed quote

    Per project, in writing, before work starts. Build plus hosting, Grow with the build fee waived, or the website and marketing plan.

  3. 03

    Build

    The material pages and the measure request first, then the galleries as your install photos come in. You review everything on a live link.

  4. 04

    Launch and hand over

    DNS cut, Search Console verified, Google Business Profile matched to the site, and you are shown how to add a finished job or a showroom sale yourself.

400+ clients served

Trusted by the businesses we build for.

  • AeroJets
  • Afya Foundation
  • AG Flooring
  • AJ Solutions
  • Alaska Speed Week
  • Albany Fire Department
  • Alder Architecture & Design
  • All Around Softwashing & Exterior Sanitizing
  • All Off Grid
  • American Forestry Services
  • Arcane Studio
  • The Backyard Beast
  • Barefoot Design Group
  • Baton Rouge EMS
  • Baton Rouge Fire Department
  • Baton Rouge Pirates
  • Bayou Swine Competition BBQ Team
  • Better Built Contractors of LA
  • Big Ben Furniture Baton Rouge
  • Blossom
  • Bobbi Rae Music
  • Boondock Rustics
  • Bowman Group
  • BR Soldier Outreach
  • Bulahbots
  • Business IT Service Corps
  • Bustin Suds
  • Busy Bees

Proof beats promises

Google reviews

What clients actually said.

Real Google reviews, five stars, with the year each was left.

Scroll for more →

  • “Blaksheep Creative was such a pleasure to work with. Great service and even better results!”

    Casey HardyGoogle review, 2026
  • “Best service around!!”

    Inkya TattoosGoogle review, 2026
  • “Black sheep creative created me a website that is fully functional and looks amazing! They were quick and worked with me effectively in order to create the website that I always envisioned for my company!”

    Nik SanchezGoogle review, 2026
  • “Exceptional service from an exceptional group!”

    Zach SonnierGoogle review, 2026
  • “Mr clint is an amazing guy who is extremely professional and responsive, when it comes to the service he provides. His website building and promoting skills are top tier.”

    nicholas mcdowellGoogle review, 2026
  • “We had a great experience working with BlakSheep Creative! Clint was professional, responsive, and easy to work with throughout the entire process. He was always willing to help and made sure everything was taken care of. We truly appreciate his work and would definitely recommend BlakSheep Creative to anyone looking for a great website company!”

    alejandra serranoGoogle review, 2026
  • “Clint took my company's project much further than I ever expected. His tech experience was fantastic, but even more than that, he guided me in directions I hadn't anticipated. We hadn't planned on some of the changes he suggested, but he made it all bigger, better and bolder.”

    Christy GilfourGoogle review, 2026
  • “Clint and the team at Blaksheep have truly exceeded our expectations. From day one, the communication was clear, prompt, and professional. We were never left guessing where things stood. The work they've done on our website and social media presence has been outstanding.it looks great, functions seamlessly, and really captures the essence of our brand. We're so grateful to have found a team that combines creative talent with such reliability and responsiveness. We're genuinely excited to continue growing with Blaksheep and can't recommend them highly enough!"”

    Brandon CurryGoogle review, 2026

Fixed quote in writing, before any work starts.

Why businesses hire us

  • Veteran-owned, in Denham Springs since 2000.
  • Fixed quote before we start. No hourly surprises.
  • You talk to the people who do the work.
  • Rather pay monthly? Grow for flooring companies: the website, CRM and follow-up in one plan.
  • Published pricing and a free 15-minute discovery call.
  • Tight budget? Tell us your story. We listen before we decide what is possible.

Get a fixed quote for your flooring website

Tell us the materials you sell, the brands on your floor and how measures get booked today. A person reads it and replies with a price, not a pitch.

Call (225) 505-3834

No spam, no pressure. Fixed quotes before we start.

The short answer

Flooring website design should do what your showroom does: show the materials, prove the installs and get someone to the measure. We build a page for each material you sell and install, from hardwood and luxury vinyl plank to tile, carpet and refinishing, galleries of finished rooms sorted by material, the brands you carry, and a measure request that works on a phone. Fixed quote in writing first. You own the site at launch.

Common questions about web design & development for flooring companies

What should a flooring company website include?
A page for each material you sell and install, galleries of your own finished rooms, the brands you carry, showroom hours and location, how the in-home measure works, reviews, and a measure request that works on a phone. Buyers compare several stores before anyone visits, so the site has to answer their questions first.
Should we post flooring prices on the site?
Post what you can stand behind. Material prices change with suppliers and every room is different, so many stores show ranges by material or quote after the measure. What buyers want most is what an installed price includes, such as removal, subfloor prep and trim, so spell that out on each material page.
Can the website show our product catalog?
It depends on the brands. Some manufacturers offer a catalog or room visualizer a dealer site can carry, and some do not. We check what your brands provide on the call and confirm at the quote. Either way, the material pages and your own install photos are what sell the measure.
How do we compete with big box stores online?
Show what they cannot: your own installers, your showroom, finished rooms in nearby homes and reviews from those buyers. Make the measure easy to book, then follow up on every estimate. Big box stores advertise everywhere, but a buyer comparing estimates often picks the store that answered fastest and looked most local.
Do we need separate pages for hardwood, tile and LVP?
Yes, for the materials you want more of. A buyer searching for tile installation wants a page about tile, and Google needs one to show. A single flooring page ranks for almost nothing. Start with the materials that bring the most margin, then add refinishing, stairs and commercial work as you go.
How much does flooring website design cost?
Custom websites start at $3,500 for up to five pages, with tiers at $5,500 and $8,500 for larger sites, and a fixed quote in writing after a 15-minute call. The website and marketing plan is $500 a month for 12 months with the build fee waived. Grow bundles the site with measure booking and follow up.
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