Digital Marketing
Flooring Marketing That Wins the Estimate Round.
Flooring buyers rarely call once. They collect three or four estimates, walk two showrooms and wait for someone to follow up. Too often the store with the best installers loses to the one that simply called back. We build the site, listing, reviews and estimate follow up that keep you in the running.
- The flooring sale is usually decided in the estimate round. Fast replies and steady follow up after the measure win jobs that price alone does not.
- Big box stores outspend local stores on reach. Local stores win on proof: their own installers, their own showroom and reviews from nearby homes.
- Past customers and shoppers who visited but did not buy are the cheapest audience you have. A showroom promotion sent to them costs less than any ad.
- Every channel is tracked to measures booked and estimates won, and the ones that do not produce get cut.
What keeps the phone quiet
Why good flooring stores lose jobs they already measured.
The estimate goes quiet
The measure went well, the estimate went out, and then nothing. The buyer had three other numbers on the counter, and the store that followed up twice got the job without being the lowest.
Calls missed during installs
The owner is on a job site, the showroom is with a customer, and the phone rings out. The homeowner who wanted a measure this week books the next store on the list.
Reviews that do not show the work
The installs look great, but the store has a few old reviews and no photos from customers. The franchise across town asks after every job and shows a long list of recent ones.
“Clint and BlakSheep created a top quality website, quickly at an incredible value literally putting my little startup project on the map. I can’t thank the team enough!”
What you get
Built to book the job.
A website that books the measure
A page for each material, finished rooms from your own jobs, the brands on your floor and a measure request on every page. Flooring website design
Found for each material and job
Pages for hardwood, LVP, tile, carpet and refinishing, and for the towns you install in, so a buyer searching for the floor they want finds your store. Flooring company SEO
A map listing that matches the showroom
The right categories, each material listed as a service, showroom hours that match the site, and photos of finished rooms and the showroom floor. Google Business Profile for flooring companies
Reviews after every install
A request sent when the job is finished and the room is back in use, and every review answered, including the ones about a delay or a transition strip. Reputation management for flooring companies
Estimate follow up that does not depend on memory
Grow puts calls, forms and texts in one pipeline, texts back a missed call, books the in-home measure, sends a reminder before it and follows up on every estimate by text and email until the buyer decides. Grow for flooring companies
Showroom promotions to people who know you
Sales and new arrivals sent by email and text to past customers and to shoppers who asked but did not buy, so the next room they redo starts with your store.
Ads when they pay
Search campaigns for the materials and jobs with the best margin, sent to the matching page and tracked to measures. Spend stays in your account and stops the month it stops paying.
Work we shipped
S&J Flooring Contractor Logo Design
See the project →
Want this priced for your business?
How it works
Fixed quote. Fixed timeline. Yours when it’s done.
- 01
15-minute call
The materials you want to sell more of, how measures and estimates work today, how many you win, and where buyers find you now.
- 02
Research, not a pitch
Who shows up for flooring searches around your store, how your reviews and listing compare with the big box stores, and what will move first.
- 03
Plan and price in writing
Start with one project at a fixed price, or the full website and marketing plan at $500 a month for 12 months with the build fee waived.
- 04
Run, report, adjust
Every channel tracked to measures booked and estimates won. Budget moves toward what brings signed jobs and away from what does not.
400+ clients served
Trusted by the businesses we build for.
Proof beats promises
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Google reviews
What clients actually said.
Real Google reviews, five stars, with the year each was left.
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“Blaksheep Creative was such a pleasure to work with. Great service and even better results!”
Casey HardyGoogle review, 2026 “Best service around!!”
Inkya TattoosGoogle review, 2026 “Black sheep creative created me a website that is fully functional and looks amazing! They were quick and worked with me effectively in order to create the website that I always envisioned for my company!”
Nik SanchezGoogle review, 2026 “Exceptional service from an exceptional group!”
Zach SonnierGoogle review, 2026 “Mr clint is an amazing guy who is extremely professional and responsive, when it comes to the service he provides. His website building and promoting skills are top tier.”
nicholas mcdowellGoogle review, 2026 “We had a great experience working with BlakSheep Creative! Clint was professional, responsive, and easy to work with throughout the entire process. He was always willing to help and made sure everything was taken care of. We truly appreciate his work and would definitely recommend BlakSheep Creative to anyone looking for a great website company!”
alejandra serranoGoogle review, 2026 “Clint took my company's project much further than I ever expected. His tech experience was fantastic, but even more than that, he guided me in directions I hadn't anticipated. We hadn't planned on some of the changes he suggested, but he made it all bigger, better and bolder.”
Christy GilfourGoogle review, 2026 “Clint and the team at Blaksheep have truly exceeded our expectations. From day one, the communication was clear, prompt, and professional. We were never left guessing where things stood. The work they've done on our website and social media presence has been outstanding.it looks great, functions seamlessly, and really captures the essence of our brand. We're so grateful to have found a team that combines creative talent with such reliability and responsiveness. We're genuinely excited to continue growing with Blaksheep and can't recommend them highly enough!"”
Brandon CurryGoogle review, 2026
Fixed quote in writing, before any work starts.
How you can buy it
By the project, or one monthly plan.
By the project
One job, scoped and priced in writing before work starts: a website, a profile cleanup, a link campaign, a press release. You pay for the work, and everything we build is yours.
The monthly plan
$500 a month · 12-month plan, website build fee waived
Get found
- Your website, built, hosted and maintained
- Google Business Profile optimization, with 3 posts a week
- Local SEO: on-page work, technical fixes and schema
- Keyword research, and rank tracking on up to 100 keywords
- 75+ citations on Google, Bing, Apple Maps and directories
- AI search visibility, so assistants can name you
Get trusted
- 4 SEO articles a month, guaranteed
- 6 guest-post backlinks a month from relevant sites
- 1 press release a month, written and distributed
- Review requests after every job, and a reply to every review
- Social media posting on 3 platforms
Stay in the loop
- A monthly report on rankings, traffic and leads
- A monthly strategy call, direct with the people doing the work
- You own the site, domain and content
Pay-per-click ads are managed separately, and ad spend stays in your own account.
Text-back on every missed call, automatic follow-up and call tracking come with Grow, our platform. See Grow.
If the price is what stands between you and getting started, tell us your story. Pennies on the dollar when we can.
Why businesses hire us
- Veteran-owned, in Denham Springs since 2000.
- Fixed quote before we start. No hourly surprises.
- You talk to the people who do the work.
- Rather pay monthly? Grow for flooring companies: the website, CRM and follow-up in one plan.
- Published pricing and a free 15-minute discovery call.
- Tight budget? Tell us your story. We listen before we decide what is possible.
The short answer
Flooring marketing is getting your store found while buyers shop, measured before the other stores, and remembered when they choose. Buyers search by material, read reviews, visit showrooms and collect several estimates. We build the website and map listing first, ask every finished job for a review, follow up on every estimate, and add showroom promotions and ads when the numbers support them.
