Rebuilding a Service-Driven Brand for Seamless User Experience
Busy Bees Concierge & Home Services partnered with BlakSheep Creative to modernize their online presence and drive qualified leads. As a national provider of organizing, moving, and estate services, they needed a site that conveyed compassion, clarity, and professionalism while simplifying appointment bookings and resource discovery.
From Cluttered to Clear—A Fresh Online Identity
The previous site suffered from slow load times, inconsistent styling, and cumbersome navigation. Visitors struggled to find service details and contact forms, resulting in missed opportunities for engagement. Our goal was to deliver a lightning-fast, mobile-first experience that highlights Busy Bees’ expertise and drives conversion with clear CTAs.
A Conversion-Centric, Performance-Optimized Redesign
We rewrote the site from the ground up:
- Responsive, fast-loading design built in Bricks Builder with Automatic CSS
- Smush Pro image compression delivering crisp .webp assets at 1080px width
- Media organization and custom fields via Happy Files & MetaBox
- Custom lead forms with clear, repeatable CTAs managed in WP Code Box
- On-page SEO enhancements powered by SEOPress
- Performance tweaks with Perfmatters to cut load time by 2.4s
Every element—from service cards to FAQ toggles—was crafted to streamline discovery and booking for busy homeowners.
Driving Engagement and Trust
The redesigned site has become a powerful asset for Busy Bees:
- 45% uplift in appointment form submissions within two months
- 30% reduction in mobile bounce rate
- Top-five Google rankings for all key service pages
- Page load time slashed from 4.2s to 1.8s
“BlakSheep Creative completely transformed our website. It now reflects the care we put into every project—and our clients are noticing!”
— Cheryl Frager, Co-Owner, Busy Bees Concierge & Home Services
Visual & UX Highlights
Hero banners showcase real team interactions, service pages feature concise benefit lists, and the resources section invites exploration with prominent imagery. The fluid grid layout adapts to any screen, ensuring clarity from desktop to smartphone.
See It in Action
Explore the new site and experience the difference: Visit Busy Bees Concierge & Home Services.
Ready to Elevate Your Brand?
If you need a performance-driven website that resonates with your audience and drives action, learn more about our web design & development services or get in touch for a free consultation.
