A top-rated employment lawyer in Nashville, TN, needed a website redesign to feature the attorney’s many accomplishments and create a more modern look. The old website was outdated and wasn’t effectively showcasing the lawyer’s work. BlakSheep Creative came up with a new design that is clean and modern and highlights the attorney’s successes.
Challenges with the old website included:
- Outdated design
- Lack of focus on the attorney’s accomplishments
- Dull and uninspiring color scheme
BlakSheep Creative addressed these problems by creating a new design that is:
- Modern and clean
- Focused on the attorney’s successes
- Features a refreshed color scheme
We knew these items needed to be improved to create a website that would help this attorney stand out from the competition and attract new clients.
As with any web design project, the first step was to get to know the client and their business. We learned about the target audience and what kind of message the attorney wanted to communicate. With that information, we could create a sitemap and wireframes to guide the design process.
We then moved on to designing the actual website. We kept the client’s goals in mind throughout the process to ensure we were creating a website that would achieve those objectives.
Because we are a data-driven SEO agency, we incorporated SEO best practices into the website’s design. We implemented keyword research to inform the site’s content strategy and made sure that the site’s architecture was effective for both users and search engines.
A fast-loading website is essential for SEO and user experience, so we optimized the site for speed. We did this by compressing images, minifying code, and using a content delivery network.
User Experience (UX/UI)
We also paid attention to the website’s user experience (UX) and user interface (UI). We wanted to make sure that users could easily find the information they were looking for, so we designed a clear and easy-to-navigate website.
The end result is a website that is professional and modern, with a focus on the attorney’s accomplishments. The new design is sure to attract new clients and help the attorney stand out from the competition.
If you need a website redesign, BlakSheep Creative is the perfect team for the job. We’ll work with you to create a modern and professional website that achieves your goals. Contact us today to get started!
Be sure to check out our portfolio for more examples of our work.